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COVID-19

digital content

Opportunity to Explore in Marketing for the Post COVID-19 World

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Opportunity to Explore in Marketing for the Post COVID-19 World The pandemic has accelerated many cchanges that were already underway in the field of marketing and communication. Among them is the increasing importance of integrating content of interest to the brand and the audience. Brand Integrated Content on Digital Media: an Untapped Opportunity for Marketers…
Email

Email Has Become a Superstar Tool, Post-COVID-19

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The Role of Email in the Post-COVID-19 “New Normal” The post-COVID-19 “new normal” has brought out the benefits of email marketing, as consumers are at home and increasingly dependent on digital platforms. This is the opinion of the experts surveyed. If you are interested in finding an effective and low-cost solution to have relevant content…
content marketing

Content Marketing in Times of Disruption

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The Opportunities of Content Marketing in Uncertain Times The COVID-19 Pandemic has brought enormous challenges to those of us who work in communications and marketing. However, there are lessons and opportunities that emerge to face the situation and move forward in a future that is going to be very different. These are some of the…
generación z

Learn What Gen Z Expects From Brands Post-Pandemic

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What Gen Z Expects From Brands Post-Pandemic The effects of COVID-19 are bringing to light some trends that will mark “normalcy” in terms of marketing and other industries. The so-called Generation Z begins to set the tone. We share some of the insights we’ve learned about what that means. Learn What Gen Z Expects From…
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