brand

Podcasts Can Make or Break a Brand

September 12, 2020

Do You Want to Do a Podast to Grow Your Business? Many think they should start a podcast to grow their business or professional image. However, before launching a venture like that, you have to consider that it is not just about recording and publishing an interesting conversation. There are many more things to worry…

Technology at the Service of a Brand’s Narrative

August 2, 2020

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brand, contextual commerce, marketing, technology

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How to Put Technology at the Service of a Brand’s Narrative to Present its Products and Services In a world where the consumer is besieged by information from all sides, it is important to tell a story that brings the brand closer to its users. Why Businesses Should Expand Their Storytelling Skills and Focus on…