Facebook Vs Google

Selecting your audience for an effective digital marketing campaign is an important task. There are several platforms for these purposes but, as always, the most important thing is that you know your consumer well.

Facebook Vs Google: Where to Focus Your Digital Ad Efforts

• Facebook and Google ads have a lot of similarities.
• If your business only has the budget to run ad campaigns across one of the two platforms, though, it’s essential to look at the high-level differences between the two.
• There will still be various ways to choose your target audience on Facebook through profile data, location data, and demographics.

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