{"id":9148,"date":"2021-01-14T09:00:03","date_gmt":"2021-01-14T14:00:03","guid":{"rendered":"https:\/\/hiramenriquez.com\/?p=9148"},"modified":"2021-01-17T09:54:35","modified_gmt":"2021-01-17T14:54:35","slug":"tres-predicciones-para-la-analitica-de-marketing-en-2021","status":"publish","type":"post","link":"https:\/\/hiramenriquez.com\/es\/tres-predicciones-para-la-analitica-de-marketing-en-2021\/","title":{"rendered":"Tres predicciones para la anal\u00edtica de marketing en 2021"},"content":{"rendered":"<h2>Los cuevos cambios en publicidad y mercadeo digitales<\/h2>\n<p>Se avecinan muchos cambios en los mecanismos de publicidad y mercadeo digitales en respuesta a las regulaciones de privacidad del consumidor que se est\u00e1n adoptando en muchas partes del mundo. Compartimos algunas predicciones de los analistas.<\/p>\n<h3>Tres predicciones para la anal\u00edtica de marketing en 2021<\/h3>\n<p>\u2022 Los especialistas en <strong>marketing<\/strong> no podr\u00e1n realizar un rastreo completo de los flujos de los consumidores en l\u00ednea y necesitar\u00e1n otros m\u00e9todos para establecer c\u00f3mo las comunicaciones <strong>en l\u00ednea <\/strong>impactan las ventas.<br \/>\n\u2022 Con dinero en el banco y grandes ambiciones para el 2021, muchos dar\u00e1n sus primeros pasos hacia la <strong>publicidad<\/strong> no rastreable como la televisi\u00f3n y en exteriores.<br \/>\n\u2022 Se adaptar\u00e1 la f\u00f3rmula de <strong>estrategias de mercadeo<\/strong> porque la que se ha desarrollado para evaluar campa\u00f1as de televisi\u00f3n para las marcas tradicionales no se ajusta exactamente a las necesidades de las <strong>marcas digitales<\/strong>.<\/p>\n<p>Mira m\u00e1s detalles aqu\u00ed (en ingl\u00e9s) <a href=\"http:\/\/bit.ly\/3iixtna\">http:\/\/bit.ly\/3iixtna<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Los cuevos cambios en publicidad y mercadeo digitales Se avecinan muchos cambios en los mecanismos de publicidad y mercadeo digitales en respuesta a las regulaciones de privacidad del consumidor que se est\u00e1n adoptando en muchas partes del mundo. Compartimos algunas predicciones de los analistas. Tres predicciones para la anal\u00edtica de marketing en 2021 \u2022 Los&#8230;<\/p>\n","protected":false},"author":1,"featured_media":9147,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[66,56],"tags":[359,360,182,358,361],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.4.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Tres predicciones para la anal\u00edtica de marketing en 2021 - Hiram Enriquez<\/title>\n<meta name=\"description\" content=\"Se avecinan muchos cambios en los mecanismos de publicidad y mercadeo digitales en respuesta a las regulaciones de privacidad del consumidor.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hiramenriquez.com\/es\/tres-predicciones-para-la-analitica-de-marketing-en-2021\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tres predicciones para la anal\u00edtica de marketing en 2021 - Hiram Enriquez\" \/>\n<meta property=\"og:description\" content=\"Se avecinan muchos cambios en los mecanismos de publicidad y mercadeo digitales en respuesta a las regulaciones de privacidad del consumidor.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/hiramenriquez.com\/es\/tres-predicciones-para-la-analitica-de-marketing-en-2021\/\" \/>\n<meta property=\"og:site_name\" content=\"Hiram Enriquez\" \/>\n<meta property=\"article:published_time\" content=\"2021-01-14T14:00:03+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-01-17T14:54:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/hiramenriquez.com\/wp-content\/uploads\/2021\/01\/shutterstock_1006041130.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"768\" \/>\n\t<meta property=\"og:image:height\" content=\"448\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"administrator\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/hiramenriquez.com\/#website\",\"url\":\"https:\/\/hiramenriquez.com\/\",\"name\":\"Hiram Enriquez\",\"description\":\"Leader and Innovator in Digital Media\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/hiramenriquez.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"es\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/hiramenriquez.com\/es\/tres-predicciones-para-la-analitica-de-marketing-en-2021\/#primaryimage\",\"inLanguage\":\"es\",\"url\":\"https:\/\/hiramenriquez.com\/wp-content\/uploads\/2021\/01\/shutterstock_1006041130.jpg\",\"contentUrl\":\"https:\/\/hiramenriquez.com\/wp-content\/uploads\/2021\/01\/shutterstock_1006041130.jpg\",\"width\":768,\"height\":448,\"caption\":\"Marketing Digital 2021\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/hiramenriquez.com\/es\/tres-predicciones-para-la-analitica-de-marketing-en-2021\/#webpage\",\"url\":\"https:\/\/hiramenriquez.com\/es\/tres-predicciones-para-la-analitica-de-marketing-en-2021\/\",\"name\":\"Tres predicciones para la anal\u00edtica de marketing en 2021 - 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